#118: Do I Really Need an Email List as a Local Business?

The topic of email marketing seems to be coming up more and more both inside of Rebrand, my group coaching program, and just in general. When I am talking to other creatives, it’s always things like, “Do I really need an email list? Should I start using email as opposed to social media?”

The topic of email marketing seems to be coming up more and more both inside of Rebrand, my group coaching program, and just in general. When I am talking to other creatives, it’s always things like, “Do I really need an email list? Should I start using email as opposed to social media?”

I’ve utilized email marketing in my business and am a huge believer in it. But I personally have a few issues with how email is being sold to a lot of creative entrepreneurs, specifically local service providers, like photographers who serve a local market.

If that is you and you’ve had related questions about email before, this episode focuses on the power and nuances of email marketing. Here are highlights from this episode:

01:00 The Rising Importance of Email Marketing in Creative Industries
03:25 The Misconceptions and Realities of Email Marketing for Local Service Providers
06:43 Navigating the Challenges of Email List Building and Marketing Strategies
11:20 Determining if Email Marketing is the Right Strategy for You
16:49 Lazy Email List Growth: A Game-Changer for Local Service Providers
26:40 Maximizing Your Business with Effective Email Marketing Techniques and Waitlists
27:40 Exclusive Training Opportunity: Elevate Your Mini Session Game

Links:

• Make 4-Figures with Mini Sessions Free Training on April 25, 2024 at 12pm CST: Sign up now!
• Flodesk Email Marketing (50% off your first year with this link)